From a working desk
Speed to lead is a filing problem, not a hustle problemWe measured 83 days from lead arriving to first contact. Nobody was being lazy. The leads were simply invisible.2 min read
Your connect rate is probably a lieIf your CRM counts any call with a duration above zero as connected, your number is inflated by roughly 45 points.2 min read
3,101 calls in fifteen weeks. What the numbers actually say.We pulled every call off our own desk and looked at it properly. Two of the numbers we had been quoting were wrong.2 min read